Description
Google Play is a global digital content store that makes it easy for more than 2.5 billion monthly users across 190+ markets worldwide to discover millions of high-quality apps, games, books, and more. We connect people looking for apps and games they’ll love with the businesses who build them.
You might visit an app store to quickly download something, and in some cases, don’t visit it again until you need the next app or game. Now we’re taking Play from a destination people visit for apps to an end-to-end experience that’s more than a store. We’re introducing more ways to discover, more ways to game, more rewards, and more helpful content when and where you need it most.
Let’s take a closer look at what’s new.
More ways to discover
User reviews are helpful and insightful, but taking in all of those opinions can be a lot. That’s why at I/O, we introduced AI-generated app reviews and FAQs that give you the information you need to quickly decide if an app or game is right for you. We’re continuing to build new AI-powered features that allow you to get details at a glance. Our newest feature uses AI to help you more easily compare apps in similar categories.
Jumping across several apps to find out more about a topic can be a hassle. Curated spaces in Google Play allow you to dive deeper into your interests, all in one place. For instance, we recently piloted a curated space for cricket to help users in India explore all their cricket content from various apps in one, convenient spot.
Now, we’ve partnered with popular Japanese comic publishers to launch a new curated space for comics in Japan. You can access comics-related content all in one place — including free first chapter previews, live events and trailers, editor picks and fan reviews even from apps you haven’t installed. Users in Japan can find the curated comics space by selecting the “Comics” tab on the Apps home screen.
We’ve heard that you want more personalized game recommendations. Our new multi-select interest filters now let you manually specify your preferences. Whether you’re a competitive streamer or a casual gamer, you can get more helpful results based on your unique gaming interests. For instance, if you know you want a sports simulation game, you can add that to your search.
More ways to game
Play Pass is our subscription offering that gives you access to more than 1,000 games and apps with no ads or in-app purchases, and monthly offers in top games, all for about $5 per month. Our latest slate includes new offers in Asphalt Legends Unite starting July 24, as well as in Call of Duty: Mobile and Candy Crush Saga on August 1. Kingdom Rush 5: Alliance will also be joining the Play Pass catalog later this month.
For the next three weeks, new Play Pass subscribers in the U.S., UK, Australia, Japan and Korea can get 80% off for their first three months.
